Nice post

Hossam Aldin sent me his post below comparing Costa and Cilantro:

http://hossamaldinblog.blogspot.com/2007/05/costa-caf-vs-cilantro-caf-consistency.html

After he read my two posts about their customer support compared to Starbucks:

https://dohashawki.wordpress.com/2007/12/22/46/

https://dohashawki.wordpress.com/2007/12/13/comparing-starbucks-cilantro-and-costa/

I find his post very interesting as he mentioned a critical point which is consistency. In his paragraph:

As I left, my unconscious mind, told me not to go back. It really wasn’t the latte, it has been always tasty, not the waiters/waitresses, they actually were kind and helpful. It was that I simply can’t predict what to expect at each experience, I cannot count on the resources out there. Simply there was no consistency in my experiences. “

he said it all, if you can not predict what kind of service you will be getting from a company, you would rather not deal with it at all!

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s